Long-form thinking on enterprise AI, data strategy, and digital transformation — written for the leaders navigating it.
In today’s rapidly evolving landscape, brands that fail to adapt to changing consumer preferences risk losing their market relevance or, at best, their customer base. For the Retail and Consumer industry to thrive and endure, it is imperative for brands to continuously monitor their consumers’ needs and pain points. Traditionally, brands had limited direct interactions…
Here are the top 10 predictions (and a bonus prediction) around what lies ahead (in the next 2-3 years) for Customer Data Platforms (CDPs). We all know the CAGR for CDP is pretty high, and this growth is driven by a number of factors like the increasing need to unify their customer data, the growing…
We are one quarter into 2023 and it is time to do a reality check. Meaning, where are we with the predictions we have heard from various analysts. Here we are going to keep the focus just on data and technology to keep it crisp.#cpg #data #technology #trends2023 #realitycheck
13 years, 30+ clients spanning almost every vertical (except CPG and Retail), spread across geographies as you can see from the map below. A truly memorable & incredible journey came to an end last week. If it were not for my mentors and leaders at Cognizant, I would not have gone this far. Thanks to…
We consistently preach one thing to our clients. That is, the organization should first treat “Data as an Asset” to get value from it. Today, organizations understand what this means and have started to take the right step(s) towards it. Now, the clients want to know what the next step is in realizing the value…
5 to 7 years from now, there is a very good probability the stock markets would be running 24/7 just like the crypto exchanges. Investment banks need to pay close attention to this disruption that is coming their way and get their people, process, and technology in shape to avoid sinking or face heated competition…
How many times have we gone through the routine of seeing data issue after data issue when something goes live in production, no matter how much due diligence was put in place? Despite having industry-leading frameworks, operating models, airtight processes, and best-in-class templates, data issues creep in at multiple touch-points. Based on my assessment of…
Introduction The selling of assets, divisions, or subsidiaries to another corporation or individual(s) is termed “divestiture.” According to a divestiture survey conducted by Deloitte, “the top reason for divesting a business unit or segment is that it is not considered core to the company’s business strategy,” and “the need to get rid of non-core assets…
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