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CDPs in 2025: The Recalibration Phase is Here
ByJKThe release of Gartner’s first-ever Customer Data Platform (CDP) Magic Quadrant in 2024 was met with considerable excitement. A maturing market was finally gaining analyst validation. Whether at ShopTalk, NRF, or CES, CDP booths were everywhere. Fast forward to 2025, and the landscape looks… very different. What changed? Nearly everything. Vendors, buyers, and analysts are…
When AI Starts Building Itself, Your Operating Model Is the Bottleneck
ByJKAnthropic engineers today ship 8x the code per quarter they did in 2024. More than 80% of code merged into their production codebase is now authored by Claude. This is May 2026. Early data from the field, according to a new McKinsey report on agentic delivery models confirms this—leading organizations are already realizing 3x to…
Building an Effective & Extensible Data & Analytics Operating Model
ByJKTo keep pace with ever-present business and technology change and challenges, organizations need operating models built with a strong data and analytics foundation. Here’s how your organization can build one incorporating a range of key components and best practices to quickly realize your business objectives. Executive Summary To succeed in today’s hypercompetitive global economy, organizations…
Retail & CPG: Are You Ready for the New Era of Web Interaction?
ByJKA Strategic Perspective on the Implications of AI-Powered Browsers “AI-Augmented”, “AI-Powered”, and “AI-First” browsers are more than just a technology trend—they represent a new digital operating system for businesses and consumers. Browsers like Arc, Zen, and others will fundamentally reshape how consumers discover, engage with, and stay loyal to brands. This transformation will be most…
The age of “AI-assisted presence”
ByJK🚨We are moving past AI-assisted writing and entering the age of “AI-assisted presence.” Here is how the loop plays out: 🤖One AI writes a polished post. Another AI scans it, generates a supportive comment, and matches the rhythm. The author’s AI likes the comment and automates a generic response. To the algorithm, this looks like…
User grouping for high impact social media strategy definition
ByJKINTRODUCTION Everyone understands the value of grouping users. There are various ways to classify users but primarily they fall into one of the three levels defined below: LEVEL 1: PRIMITIVE This is the easiest and the most common way of grouping users. This Level is synonymous to a company in US trying to read…